Performance Marketing Executive – Affiliate
Job Description
Job title: Performance Marketing Executive – Affiliate
Company: Frasers Group
Job description: Company Description
At Frasers Group we’re rethinking retail. Through digital innovation and unique customer experiences, we’re serving our consumers with the world’s best sports, premium and luxury brands globally. As a leader in the industry, we’re elevating the retail experience for our consumers providing flexible and convenient ways to pay across our collection of established brands, including Studio, Sports Direct, FLANNELS, USC, Frasers, and GAME.
Please note, this role will be based at our London office 4 days a week.
Job Description
We are looking for a Performance Marketing Executive to be responsible for audience engagement on our affiliate platform; this role will require excellent multitasking skills, a creative way of thinking and an understanding of the relevant brands requirements. Working closely with the wider digital marketing team you will be responsible for building and developing the affiliate program for Frasers Group.
The purpose of this role is to assist the Performance Marketing Manager in the day to day management of the Paid Channels with a primary focus on our affiliate performance. You will be responsible for campaign planning, administration and performance optimisation of our UK and international affiliate programmes.
- Nurture the continued growth of our affiliate programmes in multiple and emerging markets
- Develop, lead and manage affiliate promotional activity plans
- Liaising with other departments to ensure campaigns are timely and on brand
- Building email newsletters to keep publishers up to date with our latest offers and promotions
- Deliver against sales targets for the affiliate channel and be able to reforecast and adapt to changing budget requirements
- Daily and weekly reporting
- Keep up to date with new platforms and initiatives
Qualifications
- 1-2 years experience in digital marketing, affiliates experience is preferred
- Commercially astute with experience of owning and working to achieve targets
- Excellent interpersonal skills
- Ability to analyse and evaluate performance of marketing activities and make recommendations for future optimisations
- Ability to self-manage and keep track of multiple projects
- Ability to own mistakes and failures, adopting a continual test and learn approach
Additional Information
An opportunity like this at Frasers is for the fearless. The potential is massive, the experience unrivalled. To be able to make the most of it you need to live and breathe our principles:
- Think without limits – Think fast, fearlessly, and take the team with you.
- Own it and back yourself – Own the basics, own your role and own the results.
- Be relevant – Relevant to our people, our partners and the planet.
Expected salary:
Location: London
Job date: Fri, 05 Jan 2024 08:30:01 GMT
Apply for the job now!