Global Media Market Analyst
Job Description
Job title: Global Media Market Analyst
Company: Dentsu International
Job description: Job Title: Global Media Market Analyst
Job Description:
Global Media Market Analyst
London
Global Amplify
What you will be doing
As the successful candidate, you will be reporting to the Research Director, and the purpose of this role is to assist with global research and insights for Amplifi Global and the wider dentsu International network. The co-ordination and preparation of multi-market research, including on advertising spend, media price inflation, media costs as well as ad hoc projects. The role will be responsible for understanding data, data structures, as well as general marketing technologies. The role must be able to assist in taking aggregated data and structure it into meaningful and insightful reporting.
The difference you will make
- Assisting the Research Director with all global market research project requirements from Amplifi Global and the wider dentsu International network.
- Supporting the Research Director with the dentsu Global Ad Spend Forecasts Report – a key thought leadership piece released externally.
- Assisting with the data collection, consolidation, and quantitative and qualitative analysis. Desktop research to supplement report findings using databases such as SMI, Statista. The production and editing of the full report.
- Supporting Amplifi Global with other multi-market research projects including The Global Media Price Inflation Report, Global Media Cost Comparison, Global Media Landscapes.
- Delivering fact-based insights to senior management for strategic business development.
- Assisting with the evolution of research and insights at Amplifi Global.
- Assisting with the commercialisation of global market research at Amplifi Global including the pitching of new business in this area.
What you will bring
- Education to degree level in a numerical subject, ideally Economics, Statistics, Science subject (Chemistry/Physics), Mathematics, Data Science.
- Proficiency in Microsoft programmes essential: Excel (Advanced), Microsoft PowerPoint, Word, Outlook. Ideally, experience of business data analytics tools such as Power BI, interest in/experience of automation of data processes and data modelling.
- Strong analytical skills, high level of numeracy
- Able to easily identify and understand trends in data, provide actionable insights. Investigate variances in data, check data for accuracy at every stage.
It would also be nice for you to have
- Excellent attention to detail.
- Passion for media/digital media
What else you need to know
This is a permanent role. The team is based in our London office but operates under flexible working arrangements.
How we’ll reward you
As well as a competitive salary, you’ll enjoy a benefits package that you can tailor to your needs.
A bit more about Dentsu
Dentsu is a modern marketing solutions company. Our mission is to help clients navigate, progress, and thrive in a world of change. Businesses rely on our integrated network of agencies and specialized practices to champion meaningful progress through creative, media, commerce, data, and technology. Part of Dentsu Group, our global network comprises 66,000 diverse people in 143 countries, who are dedicated to teaming for growth and good. Some of our award-winning agencies include Carat, dentsuX, iProspect, Isobar, and Merkle.
We are champions for meaningful progress, and we strive to be a force for good—for our people, for our clients, for the industry, and for our society. We keep our people at the center, creating space for growth, understanding, and learning so they can thrive. We embed diversity in our mindset, solutions, and teams to empower an inclusive, equitable, and culturally fluent environment. Building this culture within our teams makes us better collaborators with each other and with our clients, driving better outcomes for all.
Location: London
Brand: Global Amplifi
Time Type: Full time
Contract Type: Permanent
Expected salary:
Location: London
Job date: Sat, 06 Jan 2024 03:24:45 GMT
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