Marketing Manager
Job Description
Job title: Marketing Manager
Company: Recra Consulting
Job description: Recra are working in partnership with a leading company who are looking for a Marketing Manager to join their team in Rugby.
Product Range:
- Identify new products/brands/distribution channels.
- Liaison with licensed brands for artwork updates and marketing opportunities.
- Photography.
- Lifestyle.
- 360 Spins.
Market Research:
- Customer questionnaires.
- Industry research.
- Online product/price analysis.
- Monitoring competitor activity.
Customer Support:
- Marketing contact for all customers/brands.
- Product promotion – features, bullet points, etc.
- Catalogue/Flyer artwork.
Account Management:
- Preparation of customer presentations including assessing and selection of products that fit the customer profile.
- Assistance with generating enquiries for new business/dormant accounts.
- General account support and attendance of customer meetings as required.
- Weekly monitoring of sales out data against forecast and reporting any variances to the manager.
PR/Content Calendar:
- Maintenance of content calendar.
- Published/Planned content.
- Future feature editorial opportunities.
- Press releases/news stories.
Advertising:
- Research and recommend target publications and negotiate the best cost.
- Advert creation.
- Prepare brief to a graphic designer.
- Copywriting as required.
Email Marketing/Databases:
- Maintain email audiences for consumer and trade segments.
- Create email campaigns.
- Send email campaigns.
- Monitor and evaluate responses.
- Maintain GDPR-compliant database audit.
Websites:
- Management of WordPress/Woocommerce websites.
- Product Management.
- Content Management.
- Plugins.
PPC/Google Adwords:
- Management of Google Adwords Account.
- Keywords.
- Spend.
- Adverts.
For more information, contact Recra Consulting on 0116 4646336.
About Recra Consulting :
At RECRA, we have a drive and passion to establish and build long lasting relationships. We are different to other agencies as we commit ourselves to working in and outside of office hours to ensure we are proactively finding the best talent on the market. Its our candidates that define RECRA with strong referencing provided with any candidates we represent to ensure we only work and represent the best. We work closely with our candidates and through various interviewing techniques and relationship building we can really find out what make them tick. What’s been missing from previous roles and what is really key in the next role. Our client relationships are ones that are built on honesty, transparency and dedication. We are committed to fully understanding the in’s and out’s of a business, finding out why people love working there and the type of people that will nourish in their environment. RECRA have a strong ethical approach to recruitment and really engage with candidates and clients to ensure a congenial connection.
Expected salary: £40000 per year
Location: Lutterworth, Leicestershire
Job date: Sat, 06 Jan 2024 23:48:55 GMT
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