Digital Marketing Assistant
Job Description
Job title: Digital Marketing Assistant
Company: Escape Recruitment Services
Job description: Escape Recruitment Services Commercial Division are working with our client based in the West Lothian area to recruit a Digital Marketing Assistant, this is a newly created role to support the future growth and marketing plans and increase brand awareness.This role will be a hands-on and operational marketing role, you will have sole responsibility for digital marketing activities for the Scottish Office but part of a larger, Group Marketing team with support available.Responsibilities include
- CRM & Database Management – Develop and maintain marketing databases within the CRM, ensuring that all information is relevant for digital marketing.
- E-campaigns – strategic local campaign creation – Develop and execute email marketing campaigns both from locally created content and content created by Group Marketing to enhance the volume and quality of marketing qualified leads, contributing to the growth of marketing-sourced revenue.
- Social Media – Work with Group Marketing created content and campaign and generate, edit, and publish local content across social media platforms, helping to build meaningful connections and encouraging Customers to engage.
- Website & Project Case Studies – Content creation and collation for local projects made ready for upload by Group Marketing.
- Sales Materials – Produce project case studies, presentations, videos, and other assets that can be used to communicate the value proposition, features, and benefits of the products to potential and existing Customers.
- Reporting – reporting on campaign performance metrics and digital lead performance to enhance strategic decision-making.
Background required
- Degree qualified in Marketing, Communications &/or Business Management.
- Naturally creative and forward thinking, you will be keen to add marketing skills, ideas and value to the Scottish team.
- Exceptional communication skills, able to build strong relationships with internal teams, Stakeholders and external partners.
- Excellent attention to detail and accuracy with strong content writing skills.
- Highly organised with excellent planning and prioritising skills.
- Confident IT skills, this should include MS Office, CRM databases, Adobe, website maintenance etc.
Live jobs from LindaCommercial & Administration West Lothian £40000 – £60000 per annum + + BonusCommercial & Administration West Lothian £25000 – £28000 per annumCommercial & Administration West Lothian £45000 – £55000 per annum© Escape Recruitment Services (Harper Macleod Llp), 65 Haymarket Terrace, Edinburgh, Scotland, EH12 5HD. VAT No : 751 5186 32
Expected salary: £25000 – 28000 per year
Location: Livingston, West Lothian
