Digital Marketing Coordinator
Job Description
Job title: Digital Marketing Coordinator
Company: Pandora
Job description: Digital Marketing Coordinator
We have an exciting opportunity for an experienced ‘Digital Marketing Coordinator’ to join the Marketing Team
In the UK and Ireland, we are very proud to have recently been recognised in the Sunday Times ‘Best Places to Work 2023’, one of only 11 in the ‘very large’ employers’ category.
The role
Reporting into the Digital Marketing Manager, the Digital Marketing Coordinator is responsible for leading the implementation of display and paid social campaigns for the Pandora brand. The role will constitute a key interface between Pandora’s global teams, local performance agencies and the wider UK marketing department.
This role is fast-paced, so a highly organised and self-motivated individual is essential.
About Pandora
The largest jewellery company in the world, we give a voice to millions of people’s loves every day. We sell three pieces of our hand-crafted jewellery every second and have the largest network in the industry, with almost 7,000 points of sale around the globe and a strong online business.
We pursue sustainability In everything we do and have set ambitious and measurable targets across every touchpoint of our business, from sourcing through to the materials we use and the marketing of our products.
Our people
Our global workforce is made up of over 32,000 passionate people who, in 2022, helped Pandora record the highest earnings to date, led by a refreshed long-term growth strategy. The pace of our progress has created an energising, ambitious culture where we are empowered to be ourselves and equipped to deliver our very best.
As we continue to grow, we also continue to invest in our talent. We’re looking for people who share our values and can help us bring our ambitions to life.
What to expect from the role
General
- Facilitate relationships between UK, regional and global Display and Paid Social teams, sharing learnings and pioneering the UK as a leading market.
- Develop digital activities to support our content and commerce strategic objectives.
- Align with and support wider marketing department, including Brand Marketing, eCommerce, Retail Marketing, PR and Graphics.
- Be the key day-to-day contact with digital arm of UK media agency and all 3rd party tools and suppliers.
- Liaise with local finance, Digital Marketing Manager and external agencies to manage budgets cross channel to deliver commercial results. Manage billing and invoicing accounting for budgets.
- Proactive in keeping up with the latest digital trends & innovations. Close point of contact to key platform reps and agency team to push Pandora as a digital innovator.
Display & Video
- Support Digital Marketing Manager in leading Display strategy and campaign management with agencies & 3rd party vendors.
- Must have experience of planning or buying programmatic Display via DV360- channel mechanics, strategies, audiences, targeting capabilities, associated measurement & KPI’s.
- Manage prospecting & retargeting media plans to drive commercial results & brand relevance.
- Coordinate campaign asset packs to support our media agency, leading creative briefing calls and signing off on final display formats ensuring that creative is provided / updated on time.
- Focus on measurement and reporting, challenging agency performance and leading optimisation recommendations.
Paid Social Media
- Alongside Digital Marketing Manager, lead paid social strategy & manage campaign execution across Facebook, Instagram, Pinterest, Snapchat and TikTok alongside our agency.
- Must have demonstrable experience of Paid Social campaigns across at least two of the above platforms.
- Coordinate and brief paid social creative assets and content schedule to media agency, aligning with organic social output & CRM.
- Develop and own key relationships with 3rd party agencies, social platform representatives and internal stakeholders to drive best practice and first-to-market opportunities.
- Be an expert in technical opportunities and limitations of each platform (e.g. targeting, creative requirements, ad formats & measurement).
The successful candidate
- 3 years’ experience in a digital marketing role
- Expertise in core digital channels including Display, OLV and Paid Social
- In-platform experience or knowledge of Meta, TikTok, Pinterest, SnapChat, DV360 & CM360
- Excellent communication skills, both written and verbal
- Highly organised and analytical, with an ability to work to deadlines
- Experience with digital analytics tools, preferably Adobe Analytics
- Enthusiastic and proactive approach to digital marketing
- Results focused and data-driven, with keen eye for detail
- Knowledge of the latest technologies and advertising solutions in the industry
What can we offer you?
Our commitment to unforgettable career progression is just the start. We offer a competitive rewards package that is second to none.
Our generous benefits package includes:
- A highly competitive salary with regular salary reviews
- Generous bonus scheme
- Private healthcare
- Choice of lunch on us, delivered to you whenever you are in the office!
- Early finish Fridays (weekends with Pandora start every Friday at 3pm!)
- 55% employee discount
- 25 days annual leave (plus bank holidays)
- Buy/sell holiday options
- Celebrate your birthday with a day off to celebrate!
- Pandora Perks: access our exclusive online platform provided by Reward Gateway, where you’ll have access to: Discounts on retail brands, cinema tickets, holidays, gym memberships and more
- Wellness Hub: videos to help you lead a healthy lifestyle
- Employee Assistance Programme: a completely confidential, free, counselling phone line open 24/7, all year round
- Recognition programme: celebrate and share achievements with the wider business
- At Pandora we love a party! Especially at Christmas, when you will receive an extra special gift
If you are looking for a new challenge, come and craft the incredible with us!
Please understand that due to the large number of applications, we regret that only online applications can be considered. Please click apply to submit your application.
Pandora’s recruitment procedures are designed to be transparent and clear for all candidates. This helps us ensure that applicants are provided with a fair and equal opportunity to demonstrate their competencies and skills by removing blocking factors, possible biases, and risks of discrimination. We encourage everyone applying to our vacancies to refrain from adding identity-related elements such as a photo, marital status and age.
*If you require reasonable adjustments in place during your interview(s), please make us aware as soon as possible*
Expected salary:
Location: London
