Digital Marketing Executive
Job Description
Job title: Digital Marketing Executive
Company: Profiles Creative
Job description: We are looking for an experienced Digital Marketing Executive to assist in the planning, execution, and optimization of online marketing campaigns for an award-winning agency in the food & drink space.
The ideal candidate will have a passion for all things marketing and technology. You will be well-versed in the concepts surrounding digital marketing and how the internet can become a strong asset for marketing.
This is a hybrid role – Surrey HQ.
The Role
- Support the digital lead conducting social media audits for clients.
- Support designing and implementing social media strategy to align with business goals.
- Prepare insights based on analytical performance data and lead social media content ideation sessions.
- Collaborate to produce social media content using Canva [when required].
- Schedule, monitor and report social media performance vs. kpi’s, documenting learnings and recommendations.
- Social Media community management. Initiate conversation, engage and respond to comments, queries in a timely manner.
- Set up and optimise paid ad campaigns for social media and other ad serving platforms. [LinkedIn, META, Pinterest, Google Ads among others].
- Set up conversion tracking and manage multiple budget lines.
- Prepare and send newsletters and promotional emails using Mailchimp templates.
- Measure campaign performance and report digital marketing efforts using a variety of web analytics tools including Google Analytics, SEMrush, Mailchimp, social native platforms and others.
The Person
- Ideally at least 2 years of experience in a Digital Marketing role – agency or in-house.
- A solid understanding of Social Media Marketing – Paid & Organic.
- Knowledge/experience in Paid Search is an advantage, but not essential.
- Technical understanding of how to optimise digital marketing campaigns across a variety of channels.
- A real team player who works to build and maintain relationships.
- Able to adapt working style by client and client needs. .
- Analytical mindset and critical thinker.
- Able to problem solve as a part of a team.
Expected salary: £35000 per year
Location: Surrey
Job date: Wed, 10 Jan 2024 23:14:16 GMT
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