Digital Marketing Manager

Marketing
January 13, 2024

Job Description


Job title: Digital Marketing Manager

Company: Michael Page

Job description: The Marketing manager is responsible for defining and executing the marketing strategy with the aim of
supporting the growth of the business.

You’ll run a range of activities including content marketing, PPC, social, email, CRM, re targeting, awards, events and more, all designed to raise the client’s profile among the budget-holders, decision-makers and influencers in our target clients and drive new leads.

Overall responsibilities within this position are:

● Overall responsibility for the planning and execution of a multi-channel marketing strategy including always-on and campaign activities
● The planning, coordination and distribution of thought leadership and insights content across our
own channels and third-party platforms
● Planning, content and community management across social media channels
● Management of the website (content, conversion, SEO)
● The strategy, planning and execution of paid media activity across PPC, Linked In, retargeting
● Management of email marketing activities
● Responsibility for the process of entering for industry awards
● Driving opportunities to appear on relevant third party platforms through speaking engagements, panel appearances, judging, webinars etc
● Organising own marketing events (webinars etc) as appropriate
● Use of Hubspot CRM for the purpose of direct marketing, results tracking, retargeting strategies and website
updates

Represent a leading brand by heading up their digital marketing|Define and execute the marketing strategy while growing the business

To be successful within this role you will show:

● A passionate, ambitious and tenacious marketer brimming with ideas about how to drive business growth
through marketing activities
● Experience of working in a digital agency or similar environment with demonstrable evidence of driving growth
through a multi-channel marketing strategy
● Excellent communication, presentation and written skills
● A passion for digital innovation

The client with their HQ in London are know for being digital product experts, working with results-focused organisations investing in growth, including some of the best-known brands in the UK and beyond.

Great benefits for this role include:

  • Pension scheme
  • Private Health care
  • Company Phone
  • Gym Contribution
  • Bonus
  • Season Ticket Loan
  • Cycle to Work Scheme

Expected salary: £60000 per year

Location: London

Job date: Thu, 11 Jan 2024 01:04:20 GMT

Apply for the job now!

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