Digital PR Executive London, England

Job Description

Job title: Digital PR Executive London, England

Company: GroupM

Job description: DescriptionPosition at GroupM NexusRole: Content Marketing & Digital PR ExecutiveDepartment/Team: Content & SEORole ObjectiveAn exciting opportunity to join our fabulous Digital PR team, where you can play an influential role in shaping and improving our offering. We’re looking for someone who wants to build a career in Digital PR, who gets excited about creating content that drives engagement and results. You’ll be fully immersed in the entire creative process, overseeing ideations and devising effective outreach action plans. You’ll understand what types of content get people talking and you’ll know how to secure links off the back of it.You’ll be working on some of the UK’s most exciting brands, including Legal and General, HSBC, KFC and Nescafe. All this, alongside a supportive and motivated team. We want you to have an impact on the work we deliver and become an integral part of our success!You’ll also have the access and visibility of work across other channels, where you can take advantage of everything our marketing and media network has to offer.About the roleOn a day-to-day basis you will:

• Work alongside our brilliant Digital PR team to deliver industry-leading, award-winning outreach campaigns
• Coming up with standout creative ideas for campaigns
• Working alongside our SEO and content teams to turn ideas into campaign assets
• Validate ideas to ensure our campaign concepts will earn all-important links and coverage
• Building relationships with journalists and pitching to the right people at the right time
• Analyse campaign performance and report on success
• Support in identifying opportunities for link building outside of our campaigns
• Be responsible for day-to-day communications with our clients
• Attend training sessions and industry events to develop and improve your skill set

About you

• You have at least 1 years’ experience in a marketing role or agency
• You know core SEO basics and understand how to earn high-performing links
• You have experience working with clients directly
• You have brilliant written and verbal skills
• You are proficient with Excel, PowerPoint, media databases and monitoring tools

Nice to haves

• Existing relationships with journalists and editorial contacts
• Experience with Google Analytics
• Agency side experience
• You understand the impact of Digital PR activity on SEO strategies

What we can offer you

• 25 days annual leave and your birthday day off
• Ongoing internal and external training opportunities
• Flexible working
• The opportunity to attend industry conferences and awards nights
• Career and personal progression
• Generous Healthcare and Pension schemes

About MindshareMindshare is a leading global marketing and media services network with billings in excess of £23billion worldwide. We work with some of the most famous businesses and brands in the UK – such as Unilever, Ford, KFC, Nike, Marks & Spencer and TK Maxx. The Mindshare network consists of 116 offices across 86 countries throughout the USA, Latin America, Europe, Middle East, and Asia Pacific; each dedicated to forging competitive marketing advantage for businesses and their brands.Our approachOur ambition is to drive Good Growth for our clients.Good Growth is about delivering growth that is enduring and is considerate of people and planet. Media is a powerful force, and we need to be mindful of the responsibility that it brings. We help our clients make better decisions by ensuring we use media in a trusted, inclusive and sustainable way. We recognise that in order to drive Good Growth, we need to place people at the heart of everything we do. Understanding people, not demographics allows us to place media meaningfully into their lives.​Good Growth is a big ambition – one which inspires change for the industry but also for our agency and we achieve this through our values of Energy, Empathy and Impact.Working for MindshareOur brilliant people allow us to deliver our ambition. We invest heavily in their development to ensure they are progressing and thriving wherever they work in our business. We also think inspiration for our staff is key and our pinnacle and flagship event of the year, Huddle, connects people, opinions and perspectives across borders and is all about learning something new and participating.​Committed to Diversity & InclusionWe have a big dream at Mindshare, to become the most inclusive place to work in the country! This will take time but the whole agency is passionate about making it a reality. To support this, we currently have 8 Employee Resource Groups available for our people to join and be a part of including, Roots, PrideM, Women in Business, Enable, Declassify, 0Borders, ADAM and Working Parents. These groups hold the agency to account for making progress and, along with our Mental Health Allies, design and lead events and initiatives that help us create a welcoming environment to all and a place where everyone can be their most confident self.#LI-FG1

Expected salary:

Location: London

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