Director Digital, HIV Prevention

Job Description

Job title: Director Digital, HIV Prevention

Company: Gilead

Job description: For Current Gilead Employees and Contractors:Please log onto your to apply for this job.At Gilead, we’re creating a healthier world for all people. For more than 35 years, we’ve tackled diseases such as HIV, viral hepatitis, COVID-19 and cancer – working relentlessly to develop therapies that help improve lives and to ensure access to these therapies across the globe. We continue to fight against the world’s biggest health challenges, and our mission requires collaboration, determination and a relentless drive to make a difference.We empower our leaders to step up, share ideas, listen, learn, and lead. We’re welcoming bright, diverse, and imaginative minds; we’re nurturing them to foster an environment of inclusion and growth where innovation is encouraged. We expect our people leaders to model that environment, and to focus on creating inclusion, developing talent, and enabling teams.Every member of Gilead’s team plays a critical role in the discovery and development of life-changing scientific innovations. Our employees are our greatest asset as we work to achieve our bold ambitions, and we’re looking for the next wave of passionate and ambitious people ready to make a direct impact. Join Gilead and help create possible, together.Job DescriptionGilead’s mission is to discover, develop, and deliver therapies that will improve the lives of patients with life-threatening illnesses worldwide. As a Director, Digital HIV Prevention, you will be a member of the Global Commercial Product Strategy Virology and EP Strategy and Operations Team and will be responsible for developing and implementing the annual HIV Prevention digital POA for HIV Prevention and Franchise Global Plans of Action.Key Responsibilities:

• In alignment with the LEN for PrEP global strategic marketing team, serves as Global Commercial Digital strategy lead developing and implementing the annual HIV Prevention digital POA for HIV Prevention and Franchise Global Plans of Action
• Identifying, analyzing and translating brand, customer, market and digital insights to frame and solve key business problems and build effective pre-launch and launch digital marketing tactics
• Contributing to the LEN for PrEP strategic and tactical launch readiness plans together with global strategic marketing, medical affairs and cross-functional colleagues
• Identifying and acting upon insights based on market research, competitive intelligence and campaign insights in executing the digital plan of action; supporting implementation of the plans in local markets
• Developing and implementing innovative and impactful digital commercial initiatives and tactics aligned with the brand global strategic imperatives
• Maintaining regular communication with G9 Digital teams in affiliates to remain abreast of what the challenges and opportunities are and to tailor plans to meet their needs; at same time gathers information on resources developed/rolled out at local level and elevates local best practice to global as appropriate.
• May attend major conferences and helps coordinate global commercial digital activities and implementing the cross-functional digital strategy at tier one HIV conferences
• Closely work with the digital lead for BVY and HIV Franchise, in order to identify synergies across digital campaigns and key events such as congresses, to share best practices and learnings
• Engaging and collaborating with Local Markets, Global Strategic Marketing, Medical Affairs, Value and Access, Analytics and Insights, Competitive Intelligence, Commercial Operations, Clinical Development, Governmental Affairs and Public Affairs to develop and drive the implementation of the digital plan to support global marketing strategy and market development initiatives for PrEP
• Continually evaluating the effectiveness and efficiency of digital commercial initiatives and tactics and refining plans where necessary as well as sharing best practices across markets, departments and other brand teams
• Effectively leading projects to deliver high quality work in a timely fashion within allotted budget to meet deadlines and commitments and ensuring regulatory and compliance guidelines are followed

Basic Qualifications:Bachelor’s Degree and Twelve Years’ ExperienceORMasters’ Degree and Ten Years’ ExperienceORPhD and Eight Years’ ExperiencePreferred Qualifications:

• 12+ years of relevant commercial experience in the biotech or pharmaceutical industry
• At least 5 years of digital marketing experience in the biotech or pharmaceutical industry (global preferred)
• HIV-specific experience and market knowledge (preferred)
• Strategic and operational experience from country level commercial leadership roles
• Prior regional or global experience (preferred)
• Exceptional communication skills and the ability to influence and work successfully across a variety of organizational levels and disciplines
• Demonstrated teamwork and excellence in project management working collaboratively with key stakeholders while effectively managing multiple priorities and projects
• Strong ability to influence and lead cross-functionally to drive the business
• Strong analytical skills, demonstrated by the ability to identify trends and provide appropriate recommendations
• Demonstrated skills in global pharmaceutical planning including the ability to develop and implement launch plans, campaign development, omnichannel planning and budget management
• Proven ability to effectively operate in a fast-paced environment with high expectations and a customer focus which drives the need for quality deliverables and performance
• Competitive mindset, and demonstrated ability to prioritize, focus and create an impact in market and for patients

People Leader Accountabilities

• Create Inclusion – knowing the business value of diverse teams, modeling inclusion, and embedding the value of diversity in the way they manage their teams.
• Develop Talent – understand the skills, experience, aspirations and potential of their employees and coach them on current performance and future potential. They ensure employees are receiving the feedback and insight needed to grow, develop and realize their purpose.
• Empower Teams – connect the team to the organization by aligning goals, purpose, and organizational objectives, and holding them to account. They provide the support needed to remove barriers and connect their team to the broader ecosystem.

Equal Employment Opportunity (EEO)It is the policy of Gilead Sciences, Inc. and its subsidiaries and affiliates (collectively “Gilead” or the “Company”) to recruit select and employ the most qualified persons available for positions throughout the Company. Except if otherwise provided by applicable law, all employment actions relating to issues such as compensation, benefits, transfers, layoffs, returns from layoffs, company-sponsored training, education assistance, social and recreational programs are administered on a non-discriminatory basis (i.e. without regard to protected characteristics or prohibited grounds, which may include an individual’s gender, race, color, national origin, ancestry, religion, creed, physical or mental disability, marital status, sexual orientation, medical condition, veteran status, and age, unless such protection is prohibited by federal, state, municipal, provincial, local or other applicable laws). Gilead also prohibits discrimination based on any other characteristics protected by applicable laws.For Current Gilead Employees and Contractors:Please log onto your to apply for this job.

Expected salary:

Location: Uxbridge, Greater London

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