Marketing and Communications Manager – student recruitment and parental engagement at Diverse Academies Trust
Job Description
This is a highly flexible, hybrid role which will see you spending time at our head office in Retford, Nottinghamshire, and in our academies to provide support and build relationships, or working remotely in line with the needs of the role.
Due to internal progression within our central marketing function, we have a rare and exciting opportunity for a Marketing and Communications Manager (student recruitment and parental engagement) to join our highly supportive team.
This is a varied and exciting role where no two days are the same. You will work across all of our academies and settings (primary, secondary, sixth form and specials) to develop compelling campaigns and communications to engage with families in our communities, as well as leading on marketing activities in support of student recruitment. You’ll have plenty of scope to shape how we do things and will also lead our experienced team of marketing officers to deliver first-class communications.
The opportunity
This is a key role within the marketing and communications function. You’ll be a natural team leader, capable of building strong relationships across our Trust, as well as taking a customer-centric approach to place our parents at the heart of stakeholder communications. You’ll be used to developing marketing strategy and plans, advising on appropriate channel selection and ensuring a team delivers on-brand communications.
We’re looking for someone with a wealth of experience across digital and content marketing, campaign planning, and brand management.
If you’re a detail-oriented marketing manager who can deliver best practice in a progressive organisation, then you could be the perfect fit for us. In return, you’ll find yourself working in a flexible, friendly and supportive environment with lots of opportunities to develop and grow.
The successful candidate will:
- provide professional expertise in the management, development, delivery and evaluation of marketing and communications activities across all our academies
- support the building and sustaining of Trust and academy brand reputations
- ensure quality customer-centric communications activity and advice that enhances parental engagement
- act as brand custodian for academy communications, ensuring quality control and assurance is applied across all channels
Essential
- Experience of developing and delivering marketing strategy for a diverse portfolio
- Experience of digital marketing, content marketing, and brand management
Desirable
- PR and media relations experience
Why join Diverse Academies Trust?
Diverse Academies is a multi-academy trust with a vision to inspire, to raise aspirations and to create brighter tomorrows. Across primary, secondary and special settings, we share a common mission to nurture curiosity, develop wellbeing and empower children and young people to go beyond their aspirations. Together, we believe we can make a difference in our diverse communities, and in the lives of those who learn with us and work with us.
We empower. We respect. We care.
Diverse Academies Trust, Old Hall Drive, Retford, Nottinghamshire, DN22 7EA
Our employee benefits
At Diverse Academies, you’ll find yourself in a vibrant, inclusive and supportive environment, where everyone can grow, progress and achieve a fulfilling career. We offer a fantastic range of rewards and benefits, challenging and interesting work, and opportunities to achieve your potential.
In return you will benefit from:
- 32 days annual leave plus 8 bank holidays
- Enrolment into the Local Government Pension Scheme with an employer contribution of at least 14%.
- Excellent continuous professional development (CPD) opportunities covering technical, leadership and coaching skills via the trust’s Diverse Association for Professional Learning.
- Full support and induction.
- A strong and caring ethos among staff and students.
- Networking opportunities across Diverse Academies.
- Salary sacrifice opportunities such as car, cycle and technology schemes.
- Staff discounts and offers on gym membership, holidays, days out, cinema tickets, restaurants and top online shopping sites including instant voucher codes.
- 24/7 employee assistance programme – emotional, financial and legal support to both you and your family by a team of qualified professionals.
- Health and wellbeing delivered through our occupational health provider, eyecare vouchers for a free eye test and contribution towards glasses for display screen equipment users.
Applications
Early applications are encouraged. We reserve the right to interview and appoint prior to the closing date of the advertisement, should we identify an appropriate candidate.
Job Description: https://www.jobs.ac.uk/enhanced/fp/DFQ547.pdf
Benefits Pckage: https://www.jobs.ac.uk/enhanced/fp/DFQ547-Benefits.pdf
Closing date: Sunday 25 February, midnight
Start date: as soon as possible
If you have any initial questions or would like to learn more about this opportunity, please contact Lindsey Daly, Marketing and Communications Lead, at ldaly@diverse-ac.org.uk.
Diverse Academies and its governors are committed to safeguarding and promoting the welfare of children and young people in their care and expects everybody working for the organisation to share this commitment. Safeguarding and child protection policy. Any offer of employment will be subject to safer recruitment checks and clearances.
