Marketing Operations Manager
Job Description
Job title: Marketing Operations Manager
Company: Red Gate Software
Job description: Marketing Operations Manager – Centre of Excellence
“We’re excited to work with a creative and driven teammate who’s eager to make an impact. You’ll be surrounded by supportive colleagues who encourage trial and error, share the load when challenges arise, and love to celebrate wins together.” -Joanie Thomas, Global ABM Centre of Excellence Manager
Redgate is looking for a Marketing Operations Manager to be embedded in the global Campaigns and ABM team, applying systems and defining processes to make the team more efficient and increase their impact. This role will manage technology platforms used to run campaigns and define standardized reporting and KPIs. Additional responsibilities include: analysing data to formulate strategies to drive growth, looking for opportunities to automate where possible, and identifying patterns to aid the business in key decision making.
In addition to the above, the Marketing Operations Manager will:
- Derive insights from campaign performance and other related marketing and sales data to help define and optimise campaign performance and targeting for marketing initiatives
- Manage the systems used by the CABM teams, including 6Sense and Sendoso, taking direct responsibility for platform and data management
- Support and enable the COE and global CABM teams in their day-to-day work by devising, building, documenting, and enforcing best practice programs and processes
- Work in close collaboration with existing Marketing Operations Manager and the wider business on Marketo integrations and best practices, marketing attribution analytics, and other relevant projects including a MarTech audit
- Work closely with Marketing Operations, Revenue Operations and CORE to ensure leads are tracked and managed appropriately, including implementing SLAs between the departments
What makes you Redgate’s next Marketing Operations Manager?
- Extensive proven experience managing marketing automation and intent-based marketing platforms (experience with Marketo and 6Sense is preferred)
- Significant experience in marketing performance management and marketing metrics, including responsibility for setting measures for Campaigns and ABM teams
- Exceptional communication skills with the ability to present on marketing performance and to influence at all levels of the organisation
- Fluency with metrics and analysis, and ability to draw and communicate insights using tools such as PowerBI or Tableau
- A proactive and cross-functional team player who enjoys collaborative working environments and builds productive working relationships
- Salesforce experience essential, with hands-on experience with Salesforce campaigns and knowledge of how marketing automation systems interact with Salesforce
- Technically self-confident and able and willing to challenge existing thinking
- A self-motivated and enthusiastic person who likes to get stuff done, with a common-sense approach
What’s the package?
. * Salary is £50,000 to £60,000 depending on experience.
- Hybrid Working with flexible work time – 1 day in the office a week
At Redgate we recruit on a rolling basis, which means we carry on recruiting until we find the right person for the role. We tend to compare individuals to the role specification rather than to each other.
It doesn’t hurt to take a chance and apply! While we list out what we generally look for, we are likely missing other attributes and skills that you have that could make you a great fit. Research has shown this especially applies to women and other marginalized groups, who tend to apply if they check 100% of every box, versus men who apply if they hit roughly 60%.
We are an inclusive employer and value diversity at our company. We do not discriminate based on race, religion, colour, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status.
Achieving work-life balance has never been more important and so Redgate has adopted a flexible-hybrid model. This means that people will work flexibly with a blend of remote (home) and co-located (office) work, with teams having the flexibility to decide which location best suits the outcomes they need to deliver.
Where you work and how frequently you attend the office will depend on the nature of your role, the make-up of the team and the type of work that you need to do. A weekly visit to the office is likely for most people to support our collaborative culture and enable our teams to deliver great work, though less frequent visits may also work well. So, if you can travel to & from the office safely in a day, that works well for us.
Apply online today!
Expected salary: £50000 – 60000 per year
Location: Cambridge
