Media Executive
Job Description
Job title: Media Executive
Company: What’s Possible Group
Job description: About the Group:
The Specialist Works, part of What’s Possible Group, is an independent media and marketing services agency. With an evidence-based approach, we provide media planning and buying, data science, brand partnerships and creative solutions.
Our independence gives us the freedom to keep challenging the status quo to achieve even better results. Everything we do – from the people we hire to the tools we build – is about future proofing our clients. Our capabilities have been built and shaped by their needs.
Location: London/hybrid
About the role:
We are looking for a Media Executive to join our Print Media Team here at The Specialist Works (part of the What’s Possible Group) – turning ambition into success for our growth minded clients. You will be supporting Media Managers on the day-to-day running of 3-4 clients across various categories, being responsible for media planning and buying and owning projects or particular elements of an account.
You will become a Specialist in the Print Media market learning various aspects on media buying as well as print formats and creative. There will also be the opportunity to use research tools such as TGI, Touchpoints and Nielsen to uncover media, market and audience information, creating insights that will contribute to designing and developing client communication strategies. You’ll have to opportunity to communicate to clients and present key parts of our work, making recommendations for their activity.
Supported by the wider Media Team, you’ll write great briefs for our external media partners and internal teams to produce best-in-class media proposals that innovatively deliver the strategy, all done with outstanding account handling.
Requirements
What you’ll be doing:
Account management:
- With an enthusiasm for the world of advertising and marketing, you’ll support the day-to-day lead for your clients’ business and be responsible for specific projects/areas within the accounts
- You’ll be a team player by proactively learning all there is to know about your client/clients and their business, then sharing your knowledge with everyone!
- Deliver on our reputation of consistently meeting and exceeding client expectations and deadlines
- Understand when to escalate to the Media Manager
- Own in-campaign optimisation; contributes to client-facing reports & co-ordinate Post- Campaign Analysis
- Support the Media Account Manager throughout the sign-off process working with the client, finance and Specialist teams
Research & Strategic media planning:
- Co-ordinate the briefing process with other members in the team
- Contribute research to support the planning process from briefing all the way through to campaign evaluation this may involve owning competitor analysis or audience reporting
- Execute best practices through the planning process, to contribute to innovation and creativity on the accounts
- Be a competent user of our proprietary MINT response platform, using it as a key source of insight generation
- Write great briefs, distilling the key challenges and opportunities
Learning & Progression:
- We run a continued professional development programme and the teams have recommended reading, courses and events. With this support you will champion your own knowledge development.
- Raise your, and the media team’s, profiles within the wider TSW environment helping promote the success of the media planning function.
What you’ll bring to the role:
- Experience of working in the advertising/marketing industry (you may have worked in a Brand or Performance environment)
- Understand media terminology and concepts
- Experience of media buying processes and client service
- A pro-active approach in growing your clients spend and sourcing new opportunities
- Experience of working with external stakeholders to deliver multiple projects
- Multi-tasking skills, working to deadlines across multiple projects
- Working in a team environment
- Exposure to a fast paced, proactive environment
- Experience, but not essential, in systems such as Media Ocean, Concept, or similar accounting software
- Microsoft Office Package with emphasis on PowerPoint and Excel
- Highly numerate with the ability to work diligently with numbers and data
- Communication and presentation skills (written & oral)
- Have some experience using UK media planning tools including but not limited to TGI/Touchpoints, Addynamix and Google Insight Tools.
Benefits
We provide an exciting, fast paced, people first environment that allows everyone to grow, learn and thrive. We encourage a flexible way of working to adapt to personal circumstances, individual, and business needs.
Currently trialling a 9 day fortnight, meaning staff have every other Friday off!
We offer all our employees share options, and we’ve built a benefits package that invests in our employees’ long-term personal and professional growth and wellbeing.
Our Values
– Passion: You share your excitement about what drives you
– Inquisitiveness: Ask “what’s possible?”. Ask “why not?”.
– Caring: Be a good professional, a good colleague and a good human.
– Knowledge: Know plenty. Share it. Learn more.
And we live them every day #IamPICK
Sound good to you? Then get in touch. We don’t bite.
At The What’s Possible Group our culture, our creativity and our passion is powered by people. People just like you. Diversity and difference drive innovation, not only for us but also for our clients and is at the heart of everything that we do.
The What’s Possible Group is proud to be an equal opportunities employer. We welcome applications from all, regardless of race, gender, disability, religion, sexual orientation or age as we seek to recruit the very best at The What’s Possible Group from a diverse talent pool. If you require flexible working options please still get in touch and we’ll be as accommodating as we can.
Expected salary:
Location: London
Job date: Thu, 21 Dec 2023 23:01:24 GMT
Apply for the job now!