Paid Media Manager

Job Description

Job title: Paid Media Manager

Company: COREcruitment

Job description: Paid Media Manager

Salary: £80,000-£85,000

Location: Relocation to Doha

As a Paid Media Manager, you will play a pivotal role in steering the paid media channel objectives for our E-Commerce division. Your responsibilities will involve targeting relevant audiences across various paid digital touchpoints, devising and executing a comprehensive paid media strategy, and collaborating with internal stakeholders as a key service provider. This role is integral in transforming our organization towards customer-centricity and maintaining revenue KPIs within the set cost of sale targets.

Key Responsibilities:

• Develop and implement cross-channel paid media strategies to boost global revenue and customer acquisition.
• Evaluate and report on the performance of digital marketing campaigns, aligning with ROI and KPI goals.
• Utilize a data-first strategy to identify trends, gain insights, and optimize spend and performance accordingly.
• Brainstorm innovative growth strategies and build a balanced digital paid channel mix.
• Collaborate with internal teams to optimize the digital experience from paid media channels.
• Conduct end-to-end customer experience evaluations across multiple channels and touchpoints.
• Work with agencies and vendors, evaluating emerging technologies for adoption.
• Plan, execute, and review all paid media communications for correctness, brand compliance, and sales excellence.
• Establish data integrations between paid media systems, and data management platforms.
• Optimize content, frequency, timing, and cadence of communications across all paid channels.
• Conduct daily analysis, reporting, and optimization of paid media activities, implementing strategies to reduce marketing costs and maximize reach.

The ideal candidate:

• We seek a passionate and experienced professional to join our Digital Marketing and Acquisition Team.
• Minimum bachelor’s degree or equivalent is essential.
• 8+ years of relevant job experience.
• Extensive experience in Digital Marketing is a must.
• In-depth knowledge of all paid digital marketing techniques.
• Familiarity with advertisement platform technologies used in paid advertising.
• Experience in developing new paid channels and opportunities.
• Expertise in re-marketing techniques, Search and display techniques.

Expected salary: £80000 per year

Location: London

Job date: Thu, 14 Dec 2023 23:48:15 GMT

Apply for the job now!