Partnership Manager – ASOS Media Group

April 3, 2024

Job Description


Job title: Partnership Manager – ASOS Media Group

Company: Asos

Job description: Company DescriptionAbout ASOSWe’re ASOS. We blend our flair for fashion with our love of cutting- edge technology, but more importantly were interested in how we can bring the best out of you.We exist to give people the confidence to be whoever they want to be, and that goes for our people too. At ASOS, you’re free to be your true self without judgment, and channel your creativity into a platform used by millions.Through our we are driving diversity, equity and inclusion across every aspect of ASOS and ensuring every ASOSer can be their authentic self at work. We want our people to be whoever they want to be, because we believe people who bring their best selves to work, do their best work.About ASOS Media GroupA dedicated brand partnerships team, ASOS Media Group works with our strategic brands across all ASOS audience touch points. The ASOS Media Group team has grown significantly over the last few years working directly with our partner brands, collaborating with ASOS’s design, creative, fashion, production and commercial retail teams to implement impactful, effective and strategic marketing campaigns on and off ASOS’s owned and operated properties.Job DescriptionBe part of developing ASOS’s future retail media advertising business.What You’ll Be DoingAs an expert consultant in this fast-evolving business your responsibility will be for a portfolio of small-medium brands, predominantly within the Fashion/Face & Body categories. Many of these brands will be new to running retail media campaigns with AMG and your role will be to onboard them, and grow their product sales revenues, primarily using Sponsored Ads and Display Ads campaigns to reach ASOS customers.You will own the marketing and media relationship with your brands, holding direct relationships, working closely to understand your brands’ objectives and needs aimed at growing their businesses with ASOS. Close alignment with ASOS’s retail stakeholders will benefit your brands and is also crucial. You will work closely with your brands’ marketing decision makers to define and implement digital marketing strategies and tactics using ASOS’s entry level suite of advertising products (Sponsored Ads and Display Ads).You will be fully responsible for your brand portfolio’s advertising revenue and pipeline and lead your brand partner relationships with the support of the wider ASOS Media Group team of account managers, creative design and production, ad operations, and insight/analytics teams. With your knowledge of the fashion and digital advertising industry coupled with an understanding of your brand partners’ needs you will build solutions to support achievement of their goals and your objectives.You will have the range of ASOS’s current and future advertising product suite at your disposal to build marketing plans for your brand partner clients mainly using sponsored ads and display ads, but could expand to social media, targeted mobile and email communications, through to our flagship ‘ASOS Creates’ creative solutions. This combined with a developing audience targeting and measurement proposition provide exciting marketing solutions for your brand partnersQualificationsWho We’d Like to MeetExperience with Sponsored Ads and Display Ads is essentialA good level of experience in a client facing digital marketing / sales roleProven track record in building and managing client and internal company relationshipsMarketing skills (preferably digital marketing) in Fashion, Sports and Face & Body retail categoriesAn understanding of brands’ marketing and media strategiesAn understanding of the technical foundations of digital advertisingProven track record within a target driven environmentAbility to juggle multiple tasks and clients simultaneouslyStrong written and verbal communication and persuasion skills, and a great presenterStrong attention to detail, highly organised with the ability to manage multiple projects and objectives simultaneouslyHigh levels of digital literacy are mandatory; PC literate (Microsoft Office inc. advanced Excel).Self-motivated team player, enthusiastic, and a tenacious attitudeAbility to influence others to set and achieve goals and deadlinesCalm temperamentAdditional InformationWhat’s in it for you?Employee discount (hello ASOS discount!)ASOS Develops (personal development opportunities across the business)Employee sample salesAccess to a huge range of LinkedIn learning materials25 days paid annual leave + an extra day for your birthdayDiscretionary performance related bonus schemePrivate medical care schemeFlexible benefits allowance – which you can choose to take as extra cash, or use towards other benefits

Expected salary:

Location: London


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